Expert Instagram Marketing Tips

For you to improve your Instagram marketing you need to steadily increase your following on the platform. This is because as more people come into contact with your brand and follow it, you get a bigger audience that you can access everytime you post. Let us look at the top tips to achieve a following that will change the way you engage your audience. The tips are from studies that we have read so that you don’t have to go through the research process.

Your Audience Loves Current, Useful and Creative Content

Research shows that the bulk of Instagram users fall between the ages of 25 and 34 years, followed closely by users between the ages of 18 and 24 years. Is your target audience is between the age of 18 and 35 years of age, then Instagram represents a great platform to market your products and services to potential customers and engage with existing ones.

You can maximize the potential to reach this group by sharing great content that will make the audience to stop and notice.

Post More Consistently

Many Instagram users wonder how many times they should post to Instagram to get the best out of this platform. You will find companies that post ten times without any gain in following while some post once and gain a huge following.  For your information, you need to post more consistently as compared to posting more frequently.

Achieving the right consistency needs more than just posting a photo or comment and waiting for the likes to follow. One of the best ways to do this is to automate your posts. You can achieve this by using the right Instagram bots. With so many bots on the market, you need to know what works and what doesn’t work. Check out to know more about finding the right bot.

Use Both Hashtags and Location Tags

Using hashtags is one of the best ways for people to get your posts on Instagram, but add in location tags and people can find you by location as well. This makes it easy for you to handle targeted marketing for better results.

The Bottom-line

Building your brand on Instagram is a gradual process that is fruitful in the end. You need to take time to come up with the best content, post more consistently and come up with the right hashtags and location tags.